The target group of the GTK Business Consulting Club’s High School Program are high schools students from Cluj-Napoca. The program is managed and conducted by the Club’s coordinators and alumni members.
Objectives of the BCC’s High School Program:
- The transfer of a practical business knowledge through the interactive teaching of business planning techniques, complementing the theoretical knowledge in economics and entrepreneurship provided by high schools.
- To offer, regardless of the future professional profile of the students, an appropriate framework for learning the basics of business logic, that can be used to attain business or non-business related objectives.
- The professional diversification of BCC members in the long run.
The program is based on three pillars: during the first two sessions, students will attend courses on different subjects (Entrepreneurial behaviour, enterprise, business idea, and industry analysis; Operational plan and human resources management; Marketing; Finance; Presentation techniques). In the next four weeks, the Midi Hotel simulation takes place, where students make weekly decisions about the business they manage. The game offers the opportunity to acquire basic knowledge about hotel management. The third pillar of the program is the evaluation itself, a professional jury will evaluate the work and the results of the teams.
At the end of the program, each team has the opportunity to present their own business idea and plan in front of a jury consisting of university and corporate professionals. The best plans are rewarded.