International Business course
On 20th of November 2019 the 3rd edition of international Business was held by dr. Rácz Béla Gergely and dr. Szász Levente university professors.
During the activities the GTK students not only gathered knowledge on about the idea of GDP and learnt about the difficulties corporations face when launching operations in new countries but they could take an insight how to select the customers worth targeting. The course ended with a group exercise where the members had to answer why and which European country would be suitable for Burger King to enter.
During the event all the questions risen have been answered by dr. Rácz Béla Gergely and dr. Szász Levente.